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Purely CRM – Our first Year

Purely CRM – Our first Year

As I write this I am sitting on a plane bound for Edmonton. Wondering how best to consume my time over the next hour or so, my thoughts focus in on the fact that Purely CRM have just celebrated our first birthday and have been in business for one year.

Much has changed over that time and as a company we continue to grow from strength to strength. In fact, I am sharing this journey with two members of the Purely CRM team. We are flying out to work with our client in Edmonton. One of those sharing this journey being a new Partner in our business and the other being our first employee. Indeed much has changed from those early days.

On our starting day we actually had no office. Well, let’s say that certain local coffee shops proved invaluable over that period and served as a wonderful office space when we needed to meet up. Quickly this proved inadequate and we moved into our first office in Gastown, Vancouver. This office was so small in fact that with three people in there it was, let’s say, crowded.

We have recently moved into our spacious new Yaletown Office, which we share with our friends and colleagues, FilmRobot. They are a remarkable, growing company who have some seriously awesome guys working for them.

Over the year we have consistently been striving to provide our customers with the best Dynamics CRM resources in the Vancouver area. Those resources in turn have produced an extraordinary quality of work and our customers are benefiting from this.

The Purely CRM team each have many years of CRM experience, and some with multiple CRM systems. Our first employee was chosen for his outstanding academics and rich development experience and is already an invaluable member of the Purely CRM family.

We still believe as we did a year ago that our customers want specialist CRM consultants with specialist CRM knowledge and experience.

We plan to fully introduce our new Partner and first employee in subsequent posts. We also believe that this is crucial to our business as our customers want to know exactly who they are sharing their crucial business plans with.

Thank you to all our customers for making our first year so successful. Thank you for believing in us at Purely CRM. We believe in our customers and we believe in our resources. This is our differentiator from our competitors and nothing has changed since our launch, nor will it.

Alan Ashton

Director, Purely CRM


Hello World

"Hello world" is such an evocative phrase in technology circles. It conjures up images through time centric to the verb "new".  Going all the way back through time to your first ever computer. Mine was a Sinclair Spectrum. At the age of 14 I was pumped to find myself lucky enough to own one. I remember feverishly unpacking the device, attaching the cables and hooking it into the television set, much to the chagrin of my mother who really just wanted to watch the afternoon soaps.

I vividly remember getting out the manual and diving straight into the programming section. Within but a few moments I had enough information for my first ever delve into the all new, shiny and exciting world of programming;

10 PRINT "Hello World"
20 GOTO 10

Then with feverish anticipation for the event that in my mind could only be on equal technological terms to the space program, I hit the run key and watched with awe as the screen filled with the words "Hello World"

And so for me and many like me the term, "Hello World" is synonymous with new beginnings and that may be a good segue to welcome you to Purely CRM.

Purely CRM
It started as many of these things start. A small group of friends, colleagues and peers debating what is wrong in our small part of the IT industry. From these small backroom discussions we decided that things should be simple and that life for both our customers and ourselves should and indeed could be better.

The problem of focus came up repeatedly during our discussions. What would the world look like if each of us focused 100% on CRM? Take away all the inevitable noise of a practice that deals in many different and disparate areas. Take away the frustration of dealing with that noise and let the delivery team and the sales executives take up any new challenges knowing that they are always putting their CRM customers first.

And so ...
Purely CRM is 100% focused on CRM. We do not do anything else. CRM is what we do, full stop.

Also appearing frequently during our discussions was the quality of the core of the team and its people. We had all worked on projects where we did not always have the right people. We had all stood in as one of the other roles in a project just because the right people are not always available. This can be managed when you have experienced people but we wanted to offer our customer something better.

There are many reasons why one person may have to wear many caps on a project but this can lead to ineffective burning of a client’s budget. This is the budget that our clients trust us with.

And so ...
Purely CRM will have a team of people that can cover all the roles of a typical project. We will foster excellent communications and team spirit. Our projects will have the right people in the right roles. Where this is not possible we will make available the experience of the core team members.

Purely CRM believes that this is critical. That each project should have experienced CRM Professionals working on it.

Our core team has somewhere in the region of 60 years of experience in the IT Industry and 50 years of experience specifically with CRM.

We believe that we are different and we believe that we can make a difference. More specifically, we believe that we can make a difference to your project, to help you turn your vision into reality. We will achieve this by bringing our CRM focus, our people and our vast experience to bear.

So welcome to the beginning of our journey, we hope that you will bookmark this blog. We have some exciting plans for what will come after this but you will need to keep watching this space. Join us on our journey in what we are convinced is one of the most exciting things to happen in the CRM space in Canada. We are incredibly excited and we would like to share this excitement with you.

Hello World …. 

The Purely CRM Team