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Robert McPherson

Solution Architect

As a Founding Partner and Business Analyst for Purely CRM, Robert’s brings more than 20 years of experience as an IT professional. Robert's responsibilities include translating business requirements into technical aspects for CRM strategies, and creating strategy solution roadmaps for clients. Robert is also in charge of managing partner relationships, while ensuring all Purely CRM developers have up-to-date qualifications and certifications.

Robert's experience comes from the many different backgrounds that he has held from working in multinational corporations, government entities such as the Ministry of Environment in Saskatchewan, to launching a startup prior to Purely CRM. He was one of the true pioneers of Microsoft Dynamics CRM and has been implementing the product since version 1.0 in 2002. In 2008 he and his team won the Microsoft Impact Award for implementing an innovative Cancer Screening system using Microsoft Dynamics CRM as the product. 

Robert was previously trained as a Commercial Pilot but moved on to IT and specifically Microsoft Dynamics CRM.